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We know 2025 was a big year for meetings and events but what really happened in the data? In our first Cvent Source webinar of 2026, we’ll dig into exclusive 2025 sourcing and demand insights to show how planners, marketers, hotels, and venues showed up last year.


We’ll use aggregated Cvent platform trends to highlight which types of events took off, how lead volume and conversion patterns shifted, and what we’re seeing around budgets, pace, and seasonality heading into 2026. Whether you’re trying to build a smarter event strategy or fill more of the right space, you’ll get a clear, practical view of what’s changing and what to do about it.


We’ll cover:


  • The biggest demand shifts we saw in 2025 and why they matter for your 2026 plans
  • How planner and marketer behavior is evolving across in-person, hybrid, and digital programs
  • What hotels, venues, and destinations can do to better align with today’s sourcing expectations and win more ideal business
  • Simple, actionable ways to turn data into a competitive advantage on both the buy and sell side


watch to turn last year’s numbers into this year’s game plan.

Watch The Webinar

Enjoy unparalleled reach

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  • Q1 2021 Edition

Thursday, June 17, 2021 at 2:00 p.m. ET

  • Q1 2021 Edition

Thursday, June 17, 2021 at 2:00 p.m. ET

  • Q1 2021 Edition

Thursday, June 17, 2021 at 2:00 p.m. ET

Enjoy unparalleled reach

Our sourcing networks attract thousands of planners and generate billions of dollars in buyer spend. Can planners find your venue today?

Make an impression

The best hotel marketing includes a face-to-face connection. Meet thousands of event professionals at our largest conference and attend...

"I started my career at Cvent right out of college and today I feel the same way as I did then – proud to be a part of a company whose employees are passionate, driven, innovative, and forward-thinking individuals."

- Lauren S.


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