Measuring, Reporting & Analyzing Event ROI

Event ROI calculation doesn’t happen in a vacuum. Aside from the eight essential metrics, there are event objectives that are important to the analysis of overall event success. The first step is measurement, then reporting, then analysis. With the help of reports, dashboards, and more, you can show event impact and tie that impact to overarching business success.

Build the foundation

The Eight Essential Drivers of Event ROI are the key to proving event success. But, there is difficulty in measuring and capturing the different drivers. Learn how to identify which are most important to proving the impact of your events.

In this webinar, you’ll learn how to:

Measure the ROI of events you own or attend}
Develop event program dashboards
Provide insight into ROI by understanding its relationship to core drivers

WATCH THE WEBINAR

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Featured Presenter

Stephen Carroll

Senior Director, Enterprise Marketing & Partnerships

George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead

George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead

George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead
George Bartz

Marketing UX Lead