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Building Event Intelligence: Translating Metrics for You, Your Event, and Your Company

Does finding ways to prove your event’s ROI keep you up at night? It shouldn’t. Making sense of long excel reports and vague graphs is challenging for marketing and planning teams. Attend this live presentation to find out how onsite event technology can enable you to gather invaluable data when it comes to measuring and tracking the attendee journey and proving the impact of your event. Learn how emerging reporting and tracking capabilities will help your event marketing team(s) better translate your event metrics and making future event decisions.


Join Jason Askew, Product Marketing Manager, to learn:

  • How reporting & tracking capabilities will help your event marketing
  • How to translate your event metrics to make better event decisions
  • How to follow and track the attendee journey
  • Actionable steps to get started

Featured Presenter

Joe Skiados

Jason Askew

Product Marketing Manager

Jason has 12 years of experience as an enterprise conference and exhibit planner with a strong focus on technology. He is currently the Product Marketing Manager for Onsite Solutions at Cvent. Before joining Cvent, he worked internationally with Schneider Electric, not only on their events, but their entire event technology footprint from mobile apps to RFID. When Jason isn't sharing his love for event technology, he's busy flying planes and traveling with his wife and dog.