Your ABM Strategy & Event Data: A Match Made in Heaven

As the events channel continues to digitize, there's an opportunity for marketers to leverage the data provided by events to fuel account-based strategy. Join us to learn how to unpack your event data to optimize and fuel your strategy.

During our webinar, you’ll learn how to:

• View and understand your events as an ongoing channel, not a tactic
• Design unique event and attendee experiences with ABM in mind
• Activate your event data for more personalization and close-win rates