On-Demand Webinar:
The Evolution of Personalization for Driving Connection

As your audience grows and scales in 2025, so does the need to provide a cohesive, relevant, personalized experience. Every touchpoint and interaction with your member or donor base is an opportunity to either weaken or strengthen their connection to your organization. With information overload and the need to curate communications and events, how are you responding to the challenges of personalizing your attendee’s experience at scale? How can you avoid the pitfalls of unopened emails, abandoned registration forms, and a decline in engagement? In this webinar, we’ll guide you through examples of personalization tactics by ranking their levels of efficacy and share how you can make your members and donors feel recognized, known, and understood throughout your entire event lifecycle.

Key Takeaways:

• A progressive framework to build a personalized member and donor experience end-to-end through your organization’s events
• Recommendations for new personalization tactics to employ, regardless of your starting point
• How to leverage your tech stack and lean on AI to assist in making one-to-one personalization effective