On-Demand Webinar:
Planning for 2026? Learn Cvent’s Insights to Shape Corporate Travel Strategy

Corporate travel in APAC is shifting fast. Longer trips and new booking behaviors are changing where, when, and how business travelers buy – while travel managers still face tight budgets and higher expectations from both finance and travelers.

New traveler behaviors and emerging technologies are reshaping business travel as we move into 2026. The latest GBTA sentiment poll shows optimism rebounding while many programs still anticipate tighter budgets and shifts like longer trips, multi-stop itineraries, and reduced day travel.

This session will help hoteliers understand these evolutions and prepare their 2026 RFP strategy.

What you’ll learn:

1. Optimise the corporate RFP process to secure more business while controlling rates, responses and negotiations.
2. Streamline rate and content management, reduce errors, and enhance visibility to ensure consistency across all distribution channels.
3. Assess rate accuracy, analyse corporate sourcing trends and compare performance against competitors.
4. Leverage market insights to identify new corporate sourcing opportunities and drive revenue growth.