Cvent, Inc. 1765 Greensboro Station Place 7th Floor, Tysons Corner, VA 22102
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On-Demand Webinar

Making the Most of Leftover Budget

As the end of the year approaches, the time comes to close gaps on 2019 sales targets and build a strong pipeline for 2020. We know how valuable group business is — and how winning even one more planner’s business can help you hit your goals and build a funnel of repeat guests for next year.

How can Cvent help? With lower-cost marketing options for every stage of the planner buying cycle, we’re here to help you expand your reach and give you a final push to end the year strong. In this webinar, we’ll show you how to use your leftover budget to drive additional group business.

Watch the recording


We will answer questions such as:

  • What is pay-for-performance marketing? .
  • How does pay-for-performance marketing compare with and complement other group business marketing strategies?
  • How can I drive more group business revenue through advertising opportunities on the Cvent Supplier Network?

Featured Presenter

Joe Skiados

Michele Nieberding

Team Lead, Product Marketing, Cvent

Michele is a Product Marketing Manager at Cvent. Before joining Cvent, she worked at various agencies handling digital marketing for clients such as L'Oreal, Kimpton, and Burger King. Prior to that, she helped with branding for new hotel developments in Shanghai, China. When Michele is not focused on marketing, you can find her baking cakes or playing with her dog.