Think Digital to Power Your Group Recovery

Missed us at Cvent CONNECT 2020? Join us for a reshowing of this popular session.

The COVID-19 period has made events rely heavily on digital. It has opened new possibilities for event planners and their organizations. Hotels will now be working with a different type of planner – one who has adapted to this digital world and expects digital solutions for suppliers. Digital transformation is no longer a “nice to have” anymore – it’s a necessity for keeping up with the changing times and meeting planner expectations.

In this session, Vice President of Supplier and Venue Marketing Chris McAndrews, with the help of a special guest, highlights a few ways to embrace digital transformation, prepare to restart your group business, and accommodate safer meetings.

A few topics he touches on are:

• Investing in digital technology.
• The rise in virtual and hybrid events.
• Incorporating VR, AR, and 3D technology.