Cvent | RFP Season Starts Now: Transient Signals You Can't Ignore with GBTA and Cvent

The 2027 transient RFP season is taking shape sooner than most hotels realise.

Buyer expectations are shifting, budgets are under pressure, and sourcing strategies are evolving. The question is whether you are seeing those changes early enough to respond?

Watch GBTA and Cvent for a focused session that draws on the latest GBTA outlook, Cvent transient RFP data, and fresh findings from Cvent's latest 2026 Global Travel Managers Report, covering what 1,300+ travel managers told us about how they are sourcing and shortlisting hotels in 2026.

What you’ll learn

What GBTA’s latest outlook reveals about buyer sentiment, travel budgets, and policy shifts across Europe.
What current transient RFP trends across Europe and DACH suggest for the upcoming sourcing season.
How travel managers are navigating disruption, managing risk, and adapting sourcing strategies in an increasingly complex environment.
How AI is becoming a strategic tool for smarter sourcing decisions, with 62% of travel managers already using it globally.

Watch now and align your strategy with what corporate buyers across Europe are planning next.

Watch The Webinar

Enjoy unparalleled reach

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Q1 2021 Edition

Thursday, June 17, 2021 at 2:00 p.m. ET

Q1 2021 Edition

Thursday, June 17, 2021 at 2:00 p.m. ET

Q1 2021 Edition

Thursday, June 17, 2021 at 2:00 p.m. ET

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